Here are highlights of some of the programs in this series:
The Personal Touch
Outlines the qualities needed for success, including the manner in which salespeople establish, build and maintain relationships and the importance of a positive self image. Code POS0401
First Impressions
First Impressions emphasizes the importance of the image that a salesperson projects in shaping the customer's response. Code POS0501
Sales Talk
Sales Talk examines communication style bias - often a barrier to selling success - and explains how this occurs when salespeople contact customers whose communication styles are different. Code POS0601
A Good Match
A Good Match shows how the key to successful selling is the ability to convert "product features" into buyer benefits. Code POS0801
In Position
In Position focuses on those decisions, activities, and communication techniques that form selling strategies for new and old products. Code POS0901
Step by Step
Step by Step focuses on two influences for buying -- emotional and rational and the importance of each in the sales connection. Code POS1101
Making Connections
Making Connections explains how prospecting enables salespeople to identify potential customers, and discusses the importance of planning in the prospecting process. Code POS1201
Going the Distance
Going the Distance covers the four major parts of a consultative-style sales presentation, a popular approach in selling retail and wholesale goods and services. Code POS1401
Breaking Through
Breaking Through provides strategies for dealing with and overcoming buyer resistance. Code POS1601
On the Dotted Line
On the Dotted Line offers guidelines for "closing the sale" following a well-planned sales process / presentation. Code POS1701
Full Service
Full Service focuses on the two main processes of personal selling - making the sale and servicing the sale - and emphasizes the importance of customer service in increasing sales. Code POS1801
Setting the Pace
Setting the Pace sets forth the responsibilities of sales managers and outlines the steps they need to take for success. Code POS2001
Peak Performance
Peak Performance focuses on the responsibility sales managers have to orient, train and motivate new salespeople. Code POS2101
Personal Best
Personal Best positions self-management as a four-dimensional process involving management of time, territory, records and stress. Code POS2201
On Line
On Line demonstrates the role of computers for speedy prospect identification and information organization, which leaves more time available for sales. Code POS2301
Open Line
Open Line looks at the advantages and strategies of telemarketing, which can increase the efficiency and effectiveness of salespeople. Code POS2401
One World
One World considers the impact of international business and the economic interdependency of nations on sales and selling. Code POS2601
There are 26 half hour training videos packed with crucial knowledge and skills for sales professionals in this one-of-a-kind training series. Get them all for the one low price of $599.00 (Save over $700.00